Designed for a better future.
berget is an online platform where you can get, and live with, the furniture you've always wanted - with the flexibility to rent, rent-to-own, or buy.
Herefore I designed an unique Corporate Design for their new business. As the main target group are young and multicultural people who love living in different places, I designed a quite colorful and playful overall picture, expressed in colors and various shapes. It should make fun to look at berget and spend time with the brand and their products. But since berget mainly represents high-quality furniture, berget is having an equally serious appearance in addition to the playful character. For each section on their website (living, sleeping,...) I made an individual icon, based on the unique Logo. The slogan I came up with: 'Flexible furnishing. Designed for a better future.' makes the vision of the founders clear: Sustainable furniture for a better world and the flexibility you need to live wherever you want and as long as you want.
Year: Nov, 2021